'Agua Mágica' Bucket Hat
100% organic cotton terry cloth, exclusive of decoration.
S/M fits head sizes 6 5/8" to 7 1/4"
These days, it seems like Manhattan is an island afloat on a proverbial sea of mezcal with new brands popping up left and right almost daily. Here's why Agua Mágica stole our attention, our palettes, and our hearts.
We first encountered Agua Mágica at their New York launch party and were taken by their vibrant celebration of Oaxacan culture through the lens of magical realism. Candles were ablaze everywhere (fire hazard be damned!), male Agua Mágica staff wore dresses in keeping with 'muxe' tradition, and neon Zapotec iconography flooded the space in an eerie green glow. When it came to sampling the goods, it was love at first copita - delicious in its smokey splendor!
The story only got better when we were given the opportunity to peek behind the curtain. We admired how Agua Mágica's Mexican-founded team has built a real partnership with its Maestro Mezcalero, Don Rogelio. He is a true friend and drinking companion. He is paid premiums above the industry, in turn allowing him to pay higher wages to farmers, and reinvest in the palenque. Agua Magica also donates 5% of its yearly profits to fund mezcal certifications for other small producers to keep traditional production alive in the San Juan del Río.
Finally, Agua Mágica is determined to redefine mezcal consumption as a measured exploration of taste and appreciation of artisanal knowledge - more akin to drinking wine than traditional spirits. Sipping the spirit neat and teaching the consumer to tune into its unique properties keeps mezcal from becoming an industrialized commodity and preserves the artisanal tradition of Oaxacans.
Within 30 days of the original purchase date...
USA returns for exchange or store credit are free.
- USA returns for refund incur a $4 shipping/processing fee per item deducted from the refund to the original form of payment.
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For international returns, the customer is responsible for return shipping costs and we cannot always honor returns; please reach out to email@example.com.